See you next week at Front End of Innovation

The Front End of Innovation conference is just around the corner, and Nick Higbee (Director of User Research and Industrial Design) and Melissa Kurtz (Director of Advanced Testing and Material Science) are gearing up to represent the bb7 team. We’ve...
Read Article

bb7 and our best friends

What better way to celebrate Valentine’s Day than to bring in sweet little puppies available for adoption? This year, bb7 hosted a “puppy love” party for our team and our team’s family members in celebration of the holiday. For a...
Read Article

Product failures: What went wrong?

When it comes to preventing product failures, selecting the right materials is key. However, all the material knowledge in the world will not help if the product being developed is not fully understood. No one intentionally designs a product to...
Read Article