bb7 produces new solutions to alleviate range anxiety for owners of electric vehicles.Read Article
Viewing "Front End"
While walking down our hallway at bb7, I overheard one of our software engineers (Keith) and one of our electrical engineers (Tom) having a heated discussion about battery usage, onboard storage, and data transfer. They were working through the pros...Read Article
Join bb7 at FEI: Front End of Innovation ConferenceRead Article
Boston, MA - Seaport World Trade Center May 8-11, 2017FEI: Front End of Innovation is a global conference that senior-level R&D, Innovation and Product Development executives rely on to thwart...
One of the most valuable tools in the design thinking process is journey mapping. It is an exploratory tool that provides ideas for further development. A journey map displays the experience – ideal or actual – a user has with...Read Article
HOW TO DRAW THE MOST OUT OF USER INTERVIEWS. Users determine a product's success. It is important to connect with users early and often to develop a user-centered design. There are many tools designers can use to obtain key insights...Read Article